User-Centered Design: Phase 1 Discover
In a recent post, I talked about the importance of embracing both usability and usefulness in user-centered design in order to ensure the market success of a product. I argued …
Why Usable Isn’t Enough
Have you ever picked up an exciting product that at first seemed to be really great and easy to use, and you were giddy like a kid on Christmas morning, …
Daedalus COVID-19 Precautions and a Healthier Future
With three effective vaccines being distributed, a time when we can put this pandemic behind us is on the horizon. But that time isn’t here yet – and is likely six …
City of Bridges
Pittsburgh is often referred to as the “City of Bridges” and with good reason. With a whopping 446 named bridges, Pittsburgh is home to more bridges within its city limits …
The Problem With Mute Buttons
Working remotely has become a fact of business life, both to prevent COVID transmission and because it is a habit that is sticking. Something that has been instrumental in keeping …
Aesthetics in B2B
Aesthetics and the ways in which they influence people are fascinating topics. It’s well-documented that consumers purchase products that align with their self-perception—a high-profile executive may purchase an expensive-looking car …
The Design Flaw in PA’s COVID-19 Reopening Plan
Our government is terrible at naming things. The latest example comes in the form of the Pennsylvania Coronavirus Reopening Plan. In case you’ve not heard, there are three phases for …
Why Technical Writing is Essential
This week, I voted by mail for the first time for the Pennsylvania Primary Election. I’ve always enjoyed voting in person for a variety of reasons, but as a type …
Delightful Microinteractions
I’ve written in the past about how poorly-designed micro-interactions can undermine your users’ confidence in and commitment to your product or platform, and why you should seriously undertake the effort …
Best Practices for Remote Business Communication
Photo by DESIGNECOLOGIST on Unsplash To say that we are in the midst of a uniquely tumultuous situation for businesses and individuals alike would perhaps be an understatement. Amid mandatory …