The Meaning of Experience
My mom is barely old enough to remember a world without color television. As far as I remember, we’ve always had a computer in the house, and my younger brother …
Thick Wired, Thin Wired
Daedalus has grown enough in the last few years to be honored again as one of the fastest-growing Western Pennsylvania companies by the Pittsburgh Business Times. Because of this growth, …
Conventional Thinking Parallels Conventional Brainstorming
When Daedalus was sponsoring the Pittsburgh Technology Council’s event The Creative Technology Network’s Innovator Series Presents Roger Martin: Gaining Competitive Advantage with Design Thinking (5/22/2012), I decided to read Martin’s The Opposable …
Daedalus Sponsors Upcoming Roger Martin PTC Talk
Daedalus is pleased to announce our sponsorship of an upcoming PTC talk by Roger Martin, a leading business speaker and global Design Thinking evangelist: The Creative Technology Network’s Innovator Series …
Raccoons, Top Gear, and Aging Eyes
Over the last decade, I have purchased three video games for myself (and a couple hundred for our kids). All of mine have been racing games. Last week I picked …
My Product Is on TV!
There is always a flurry of emails at Daedalus when one of the products we helped design is spotted on TV or in a movie. For some reason, the excitement …
Why Ordinary Brainstorming Doesn’t Work
Recently there have been several prominent articles published that disparage brainstorming, making the claim that brainstorming is a failed corporate experiment … that it doesn’t work. Most recently and perhaps …
Dragons vs. UFOs and the Surprising $5 a Month
With the thrilling sword and sorcery drama Game of Thrones returning to HBO for a second season, we thought that there was no time like the present to run a …
Billboard Sized Bad Design
Recently I saw that a new digital billboard had been installed on my route home. I don’t like these billboards, though I am sure the advertisers love them. These billboards, …
Gingerbread House Competition
What happens when you give industrial designers and engineers the supplies to make gingerbread houses and 7 ½ minutes to do so?