{"id":3015,"date":"2020-05-05T13:47:31","date_gmt":"2020-05-05T17:47:31","guid":{"rendered":"http:\/\/blog.daed.com\/?p=3015"},"modified":"2024-07-11T10:59:02","modified_gmt":"2024-07-11T14:59:02","slug":"delightful-microinteractions","status":"publish","type":"post","link":"https:\/\/blog.daed.com\/?p=3015","title":{"rendered":"Delightful Microinteractions"},"content":{"rendered":"<p><span style=\"font-size: 14pt;\"><span style=\"color: #000000;\">I\u2019ve written in the past about how<\/span> <a href=\"http:\/\/blog.daed.com\/?p=2757\" target=\"_blank\" rel=\"noopener\">poorly-designed micro-interactions<\/a> <span style=\"color: #000000;\">can undermine your users\u2019 confidence in and commitment to your product or platform, and why you should seriously undertake the effort to fix those.<\/span><\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #000000;\">This time I want to talk about the other end of design: delightful interactions.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #000000;\">Last fall, Daedalus switched to a new platform for designing and sending out our newsletters. When it came time for me to launch our first newsletter on the new platform, I was, understandably, a bit anxious. Was I really ready to send out the newsletter to thousands of people? What if I missed something silly, like a typo or a stray punctuation mark? Did I double-check that all the links are still good? Was there anything about the new platform that might have tripped me up? Did I miss anything else?<\/span><\/p>\n<figure id=\"attachment_3017\" aria-describedby=\"caption-attachment-3017\" style=\"width: 207px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3017\" style=\"padding-right: 20px;\" src=\"http:\/\/blog.daed.com\/wp-content\/uploads\/2020\/05\/MonkeyPaw-235x300.png\" alt=\"Mailchimp screen capture of a sweaty paw about to press a button\" width=\"207\" height=\"242\" \/><figcaption id=\"caption-attachment-3017\" class=\"wp-caption-text\">Mail Chimp Screen Capture<\/figcaption><\/figure>\n<p><span style=\"font-size: 14pt; color: #000000;\">When I pressed the Send button, I was expecting the standard confirmation message of \u201cAre you sure that you want to do this?\u201d So imagine my surprise when\u2014coupled with that standard message\u2014I was presented with a graphic of a shaky and sweaty monkey paw hovering over the launch button with a message telling me that <em>this was my moment of glory<\/em>!<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #000000;\">It was so unexpected that I laughed aloud and called over my fellow designers so they could experience it too. That small amount of tension from a few moments ago \u2026 gone. I sent off the newsletter and moved on to other tasks. <\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #000000;\">Honestly, that one small micro-interaction absolutely made my day.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #000000;\">As humorous as it was\u2014and it still delights me today\u2014the key thing was that this seemingly silly micro-interaction clearly illustrated how in tune the designers had been with what their users were likely to be feeling at that very moment. Knowing that the designers had been that insightful and empathetic increased my confidence in the platform overall.<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #000000;\">Humor has its place, either to empathize with the user or to defuse their frustrations<sup>*<\/sup>. While that place is perhaps not in the medical and safety products that Daedalus often designs, I have to ask myself: how else we might illustrate to our users that we are truly in tune with what they might be feeling and experiencing as they interact with our designs?<\/span><\/p>\n<p><span style=\"font-size: 14pt;\"><span style=\"color: #000000;\">One Daedalus design that I enjoy telling people about is our<\/span> <a href=\"https:\/\/www.daed.com\/experience\/112\" target=\"_blank\" rel=\"noopener\">remote control for mining equipment<\/a>\u2014<span style=\"color: #000000;\">not only is it amazingly functional for controlling the mining machine it pairs with, but it&#8217;s also sturdy enough to flip over and use as a lunch seat in a pretty rough environment!<\/span><\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #000000;\">Products and features are supposed to be functional and usable. Shouldn\u2019t they also be delightful?<\/span><\/p>\n<p><span style=\"font-size: 14pt; color: #000000;\">What are some micro-interactions that make you smile?<\/span><\/p>\n<hr \/>\n<p><span style=\"font-size: 12pt;\"><span style=\"color: #000000;\"><sup>*<\/sup>Check out these<\/span> <a href=\"https:\/\/www.wix.com\/blog\/2019\/09\/best-404-page-design\/?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=12188669214^114296906861&amp;experiment_id=^^530595868227^^_DSA&amp;gclid=Cj0KCQjwr-SSBhC9ARIsANhzu14l9r22e_RjXQ3ljvveY2iD6Rp8M5ic9x4twt4fENlxp7AgwKknGqEaAsx1EALw_wcB\">creative 404 pages<\/a><span style=\"color: #000000;\">, like the Lego page that assures you that \u201ceverything is STILL AWESOME\u201d.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I\u2019ve written in the past about how poorly-designed micro-interactions can undermine your users\u2019 confidence in and commitment to your product or platform, and why you should seriously undertake the effort &#8230;<\/p>\n","protected":false},"author":10,"featured_media":3053,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,8],"tags":[165,32,66,175],"class_list":["post-3015","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-thinking","category-products-culture","tag-design-thinking","tag-product-design","tag-user-experience","tag-ux-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Delightful Microinteractions - daed.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.daed.com\/?p=3015\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Delightful Microinteractions - daed.com\" \/>\n<meta property=\"og:description\" content=\"I\u2019ve written in the past about how poorly-designed micro-interactions can undermine your users\u2019 confidence in and commitment to your product or platform, and why you should seriously undertake the effort ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.daed.com\/?p=3015\" \/>\n<meta property=\"og:site_name\" content=\"daed.com\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-05T17:47:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-11T14:59:02+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/blog.daed.com\/wp-content\/uploads\/2020\/05\/Screen-Shot-2020-05-05-at-2.07.47-PM-e1595537527523.png\" \/>\n\t<meta property=\"og:image:width\" content=\"746\" \/>\n\t<meta property=\"og:image:height\" content=\"486\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Daedalus Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Daedalus Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.daed.com\/?p=3015#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.daed.com\/?p=3015\"},\"author\":{\"name\":\"Daedalus Team\",\"@id\":\"https:\/\/blog.daed.com\/#\/schema\/person\/f08aac4ae63cbed0fffa61088919d15f\"},\"headline\":\"Delightful Microinteractions\",\"datePublished\":\"2020-05-05T17:47:31+00:00\",\"dateModified\":\"2024-07-11T14:59:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.daed.com\/?p=3015\"},\"wordCount\":480,\"publisher\":{\"@id\":\"https:\/\/blog.daed.com\/#organization\"},\"keywords\":[\"design thinking\",\"product design\",\"User experience\",\"UX Design\"],\"articleSection\":[\"design thinking\",\"Products &amp; 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